The Coach Mindset 2.0


Sunday 5th of July 2020

Thanks for your interest in The Coach Mindset – Elite Life Coach Training and Certification – ONLINE! This training is different because it fuses the best in coaching strategy and theory with the proven and powerful business strategies for building a successful and sustainable coaching practice! I hope our goal is obvious! We want to help you learn how to coach AND give you the business tools you need to build a life coaching practice that can impact people’s lives AND help you to live the life you’ve always wanted to live!

If you’re ready to get started with the course… GREAT! You can do it RISK FREE.

Click below… and let’s get started!


Here’s a Module-by-Module description of exactly what you get as a Coach Mindset ONLINE member


I’ll admit it. When I started my own coaching practice, I floundered. I wasted time. I didn’t know what to do or where to go to find great fit clients. In fact, I almost quit. But instead, I dug in and uncovered the exact marketing strategies I needed to effectively and predictively find “great-fit clients” time and time again! Now, I have a six-figure coaching practice and I get to work with amazing people every day. That’s what I want for you! I want to give you the strategies that you need so you don’t have to waste time like I did. The “Quick Start” module will help you to get clarity and take action!

  • Help you to develop a laser focus on the kinds of clients you want and it will enable you to connect with them at new levels
  • Ensure a better return on investment of your precious marketing dollars (and time) because you will have a better idea of where to start and how to reach them!
  • Allow you to key in on who your ideal client (your avatar) is and where they are – so you can reach them time and again with your marketing messages
  • Push you to develop a written action plan for driving a stake in the ground around your avatar that will bring in better paying clients who will LOVE what you have to offer
  • Guide you to avoid the most serious pitfall most new coaches make in trying to “serve everyone”

Module 1

In this module, I introduce you to our bedrock principle that will shatter your conceptions about what you need to know in order to get started changing lives through Elite Life Coaching. We’ll blast through what coaching is, and what it isn’t – so you can maximize your time doing what you love to do – helping people achieve their big dreams and experience more success in life. You’ll be able to apply these concepts to your own passion for coaching and your confidence will be bolstered so you can charge for you time and know you’ll be able to deliver tremendous value!

Module 2

This module surprises people. In it, I reveal the reasons why most coaches fail before they even get started. More importantly, I’ll give you the specific strategies you need to avoid these pitfalls. Plus, we dive deep into the proven tools you’ll need to take your ability to coach to new levels.

Module 3

I this module, I introduce you to our proven coaching model, “The Scientific Coaching Method.” In the past, participants have paid up to $5,000 for this content alone.
Students of the Scientific Coaching Method have literally been able to double or triple their hourly coaching rate just by knowing the revolutionary process.
This method will also free you up from stuffy theory and the burden of esoteric coaching models that many programs offer.
We’ll roll up our sleeves and get to work too! In this module, you’ll get to implement the coaching strategies we cover. You’ll work with a self-selected partner (or you’ll have a client by this time) and actually walk through the coaching principles and strategies, refining your questions and your usage as we progress until you’re extremely confident.

Module 4

As I mentioned before… when I was first starting out… I was lost. I’d graduated from a program that taught me about coaching, but never shared anything to help me to build a business. So, when I decided to build a program I decided the Coach Mindset was going to be different! In fact, this module is filled with “Acceleration Tools” to get you up and running as a coach… right away! This modules is packed with tools you’ll be able to use to attract and help your clients. Plus, it will give you the business basics that you need… NOW! (Things like templates for contracts, proposals, brochures and promotional items.)

The 100 List and 2 Lists – Two deceptively simple tools that maximize time by going under the radar with your clients to uncover what they love, what they don’t and how to help them make the shift from their current situation to their ideal life picture.
The Interview ™ – An incredibly powerful outcome visioning tool that will get your clients painting a picture of exactly where they want to go 5 years from now – which allows you to help them build a roadmap from point A to point B. This never before sold tool is a Coach Mindset exclusive – licensed to you to use with your clients as a graduate of our program.
Balance and The 80/20 Shift ™ – A thorough look at the 80/20 principle – how to maximize effectiveness with your clients and ensure that they have the tools to get the right things done. This tool will allow you to help clients break through the “busy” problem and focus their efforts on activities that move them toward their ideal life.
8 Months in 8 Days – Here’s an inside peek into the nitty gritty details of starting up a highly profitable coaching practice. Contracts, Maximizing Your Wrap Up (for referrals), Proposals, Complimentary Calls, Tracking Your Clients and The 5 Essential Tools.

  • Contracts
  • Maximizing your Wrap up (for referrals)
  • Proposals
  • Complimentary Calls
  • Tracking your Clients
  • The 5 Essential tools

This stuff took us at least 8 months to figure out when we started coaching. You’re getting it in 8 easy to digest bits.

The Coach Mindset

Order today, completely risk free. We’re so completely convinced that you will love our training, that we’ll give you a full 30 days to try out our system.


In the end, if it’s not for you, just shoot us an email. We’ll give you a full refund!  No hassles. No hoops, and no hard feelings.



Module 5

This module is called, “The Coaching Business Formula.”  Coach Mindset graduates with MBA’s have let us know that we cover more useful and applicable information this module than they received in their entire MBA program!

  • The Coach’s Promotional Blueprint – A step-by-step approach to launching and building a successful life coaching practice
  • The Coach Mindset Promo Tools – A virtual tour and instruction manual on how to manage blogs, biz cards, networking meetings and other events- all with the goal of jump starting your practice so you can increase your client base and your income
  • The Silver Bullet 201 – Taking your avatar and niche selection to the next level for hyper effective sales messaging
  • The Branding Black Box – The four basic things to focus on and invest in that will stand the test of time

And what do GRADUATES of The Coach Mindset ONLINE have to say?

clayavatar“Your decision to include the business end up front was the main reason I signed up. No one has this available. My experience is that most coaches can not help you with how to do it either. Only thing close is the ***** ******** guys, but they use *****’s business model to funnel THEM clients through their events (name recognition). Even many of them are not really clear on what to do business-wise either. You are cutting edge and I am loving it!”
Clay – Life coach of 10 years
sarahavatar“I’m glad I invested in the Coach Mindset because my confidence is greater, my passion is deeper and I’ve had tremendous coaching talent to draw from. Anyone who takes this course seriously will have no excuse to fail.”
Sarah – Compassion Coach
heatheravatar“Mitch Matthews is not only knowledgeable about the life coaching industry, but he offers cutting-edge strategies that make all the difference. Plus, he has a genuine approach and cares deeply about those who want help others get un-stuck!”
Heather Doidge – Life Coach

If That’s Not Enough, How about What these Graduates are Saying?

cheriavatar“This is amazing. As an educator for many, many … yes, many … years, I am impressed with the “scope and sequence” of this course – the depth and breadth of the core information and principles & the progression of ideas and skills. The instructional design demonstrates sound online curriculum development and application of adult learning theory. I can say this because one of my areas of expertise is online teaching and learning.”
Cheri Toledo – PhD
susiavatar“I keep my family/career balance by setting my own pace. There is no pressure to meet deadlines other than those I impose upon myself! I can go deep on topics or revisit ideas that have formed during the modules because they build on each other. The experience and quality of the topics that Mitch and David present, coupled with the freedom to customize it to my own life, have given me a HUGE return on my investment!”
Susi Mann
elizabethavatar“For me, one of the most valuable things I learned from this training was the concept that people have an ‘Intellectual Immune System™.’ What that means is that I need to help my clients to generate the answers to overcoming their challenges from inside themselves instead of forcing my answers and suggestions upon them. That has made a significant difference for me in my coaching practice.”
Elizabeth Saunders – Speaker, Author and Coach

Elite Life Coach Certification

When you get done with The Coach Mindset – you will be ready to coach. That’s the most important part.

You’ll have a solid understanding of both coaching AND the business of building a successful coaching practice!

Plus, upon completion of the Coach Mindset, you’ll receive a framable certificate you’ll be proud to hang in your office.

guarantee-sealOur 30 Day, No Hassle – 100% Money Back Guarantee
Register for our course today. It’s risk free! If the Coach Mindset isn’t for you, simply email us and cancel within 30 days of your start date. 
Your registration fee will be promptly refunded. No hassles, no hard feelings. You have absolutely nothing to lose. We’re taking ALL the risk. This way you can get started with the peace of mind knowing that if you don’t like it, you can get a full refund!

So what are you waiting for? With your registration today you get all of this!

  • The Coach’s Hat – What you need to know, and what you DON’T!
  • A Coach’s Value – The fine line between coaching and consulting that will save you from numerous pitfalls with clients
  • The Scientific Coaching Method – A full blown science based model – our unique approach to coaching that will have you up and running in no time
  • Acceleration Tools – Ready made, cut and paste tools you can use to begin delivering client breakthroughs – today.
  • The Coaching Business Formula – to take your business to the next level by actually GETTING CLIENTS, and getting them fast
  • Elite Life Coach Certification
  • BONUS: The Speaker Mindset $470 (Free with your order today)


Bonus Module: The Speaker Mindset

“Speaking to promote your coaching practice and grow your business!”

This speakers training is specifically designed for coaches.

In it, I pour many of the secrets that I’ve learned from my last 20 years of speaking and facilitating!

More importantly, I will teach you the very things that will help you to maximize any speaking opportunity whether it’s 3 minutes or 3 hours!

In this bonus module, we will cover:

  • Strategies for building a rockin’ talk faster than you ever thought possible (even if you feel stuck!)
  • Strategies to maximize the connections you make while you’re speaking so you can dramatically grow your business whether you get paid to speak or not
  • Strategies for dramatically increasing the impact of your stories and illustrations as well as increasing the chance that your audience will remember and help you spread your message
  • Strategies for overcoming any fear of speaking… including one specific secret that has allowed introverts to not only survive but thrive in speaking situations!

We’ll also include unique and quick tips to get you up and running FAST:

  • Don’t miss the Introduction (a little secret that very few speakers understand that will set your talk up for success!)
  • Business cards and games to play (exponentially increase the chances for new clients by playing this simple game!)
  • Don’t assume they don’t like you (break through the fear that shuts down most speakers!)


Register Today!


Program Creator: Mitch Matthews


Mitch Matthews is uniquely qualified to develop and facilitate this elite business coach certification.

He has a personal goal of helping to launch one million dreams.

One on one, Mitch coaches individuals. He has been certified as a life and business coach since 2002 and has personally coached hundreds of individuals.
He’s worked with his “coaching allies” on finding their “sweet spot” in business and in life. He’s also helped them to uncover and unleash countless dreams!
Coaching isn’t a job for Mitch, it’s a passion. And he loves training other people that feel the same way!

Due to his innovative approach to coaching, he was asked to sit on the Franklin Covey Companies Innovation Advisory Board for Coaching.

Mitch also works with organizations to help them to dream bigger and achieve more and he’s been doing it since he was 20 years old. He has created and facilitated training for larger organizations like Johnson & Johnson, NASA, Merck, Ortho McNeil and Principal Financial but he also loves to work with mid-sized, smaller and start-up companies.

Mitch has been training and certifying Elite Life Coaches since 2008. He brings his valuable understanding of life and business coaching, leadership and training, his passion for launching dreams, and his dynamic facilitation approach to deliver this important and life-changing program.

Mitch also has a love for asking questions. This love has helped him to thrive as a coach but it has also led him to develop a question-based game series called “Q.” The games have been sold throughout the world. To find out more… you can check out

He’s also used questions and creativity to launch This site and these special events have helped 1000’s of people to reawaken… reignite… and launch their dreams.

He also spends time speaking to organizations around the country.

With everything that he has going on… Mitch admits that he is a recovering perfectionist, a recovering workaholic and he’s in recovery from an urgency addiction. It’s something he has to work on daily! (Can you identify?)

Lastly, Mitch’s favorite and most important adventure is with his family. Mitch and his wife Melissa have two boys that they are very proud of!

Program Strategist: David Nadler


David Nadler is an entrepreneur and a coach. In fact, he’s the entrepreneur’s coach.
As an entrepreneur he has run his own sign design and fabrication company where he worked with city managers, small business owners and corporate accounts. In media, he has run a top 100-market radio station working with a board of directors and a specialized staff. And now, he is the owner of two cognitive skills training centers where new science is making cutting edge movement in brain training.

In 2008, he went through The Coach Mindset Coach Certification and within weeks of completion launched his own successful coaching practice where he started to coach entrepreneurs to attain new levels of efficiency, productivity and fulfillment within their business goals and their core desires.

David is tech savvy and his strategies are practical, comprehensive, and no-nonsense applications for business and personal success. He fiercely believes that businesses should work FOR you, and he is dedicated to excellence and effectiveness in the workplace.

He has managed staffs from 8 to 21 in number and has a unique approach to motivating his own people. This experience has allowed him to bridge the territory between entrepreneur, manager, and technician. Plus, he understands the multiple generations of thought existing in the workplace, and this can be a real asset for team building, productivity, and efficiency.

In 2009, David and Mitch started to work together to take The Coach Mindset to new levels.

David and Mitch’s skills are different but complimentary and this has allowed for the certification to evolve, expand and improve by reaching new audiences and by involving new technologies.

On a personal level, David married his high school crush and has been married for over 11 years. He and his wife have 4 young boys and truly enjoy their Midwest life together.